Google Scholar Citations provide a simple way for authors to keep track of citations to their articles. You can check who is citing your publications, graph citations over time, and compute several citation metrics. You can also make your profile public, so that it may appear in Google Scholar results when people search for your name, e.g., richard feynman.
You can add groups of related articles, not just one article at a time; and your citation metrics are computed and updated automatically as Google Scholar finds new citations to your work on the web. You can choose to have your list of articles updated automatically or review the updates yourself, or to manually update your articles at any time.
In Google Scholar, click on My Citations (you will need to create a Google account if you do not already have one - you can create a Google account using your USC email address if you wish)
Create your profile, and link publications from the suggested listing
Once you're done with adding articles, it will ask you what to do when the article data changes in Google Scholar. You can either have the updates applied to your profile automatically, or you can choose to review them beforehand. In either case, you can always go to your profile and make changes by hand.
Your profile will remain private until such time as you want to make it public. In order to be included in Google Scholar search results, you will need to make your profile public and needs to have a verified email address at your university (non-institutional email addresses are not suitable for this purpose). To do this, click the ‘Edit’ link next to the ‘No Verified email’, and add your email address. Don’t worry, your email address with not be displayed on your public profile.