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UCC105 Innovation: Addressing Challenges

For written instructions on how to find information, see the How to Guides. Also see the Business Subject Guides

Module 2 Toward Task 2

Weeks 4 through 7:

Module 2 takes us through four [4] sessions about how to research, analyze and write a business report.  To do this, we will build our research skills in the tutorial each week, and you will apply them in your study time about your selected company (from list provided).

  • Session 1 = The nature of business (understanding some basic business structures) week 4
  • Session 2 = Management and leadership week 5
  • Session 3 = Marketing week 6
  • Session 4 = Informatics and globalization week 7

Now that you have learned the basics about how to find books, and journal articles, you are ready to explore a little further with a specific project in mind.  Task 2 is a short report that we will develop in the tutorial and you will complete in your own time.

Knowing how to research, analyze and present (write) a business report is a valuable skill.  A report is only as good as the research that underpins it.  Therefore, learning how to research is a great starting point.  Your report will include both academic and commercial sources referenced to key aspects of business areas already covered in class.  There may be course readings in Leganto, and the Summers and Smith ebook Communication Skills Handbook, Chapter 3, is there to help you with report structure.

Use the USC Library databases, such as ProQuest, to locate a minimum of four [4] relevant academic sources. You can also use other information providers to locate two [2] commercially credible sources, such as those listed on this page.

The Course Outline provides an overview of Task 2, and more information is in the Task 2 folder on Blackboard. 

BELOW IS A LIST OF RECOMMENDED ACADEMIC BUSINESS DATABASES FOR YOU TO USE TO SEARCH FOR YOUR BUSINESS THEORY, MODELS, CONCEPTS, AND/OR APPROACHES.

Link to credible commercial/investor databases

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